Cath Kidston - Our DNA

Founded in 1993, Cath Kidston opened her first store in Notting Hill selling car boot finds and vintage fabric. It was here that our signature hand-drawn prints were born.

30 years later, we're known and loved globally across more than 40 countries with a passionate community of customers. While our roots are still firmly entwined with our hometown of London, our family of franchise partners mean that Cath Kidston stores can be found far and wide, including Hong Kong, Thailand, Taiwan, Vietnam & South Korea.

We don’t sell ‘things’

We sell a feeling

With over 30 years of heritage, we're a household name, known and loved across the world. Cath Kidston is woven into the multi-generational fabric of our community's every day lives.

Our brand is folded into the very sentiment of our customer's memories and nostalgia. If there's one thing to understand about our brand, it's this: The first backpack she had for secondary school. The blanket she wrapped all her babies in when they napped. The tablecloth that endured many a family dinner.